Writing a book is one thing, promoting it is a whole different animal. But what if you could, right out of the gate, know exactly what to do to create an outstanding, well-received book that was promoted in such a way that it sold better than you expected? Sound like a dream?
Well, certainly nothing is without risk but in working and speaking with thousands of authors, I have found that there are certain things that work every time – and others that don’t. There is a formula for success, and though varying degrees of it may be modified to better serve your audience and genre, most of the things that propel books to success are the same across the board.
In July, I was honored to speak at Romance Writers of America and you know, of all the genres out there romance (especially contemporary) is possibly the toughest one.
Why? Because it’s so cluttered.
During that event most of the speakers and attendees buzzed about a list of items I’ll share with you below. But these aren’t just exclusive to the romance market, they can be applied anywhere.
The fact is, there are certain things that work very well in book promotion and creating a bestselling book. So well in fact that they can help push book sales in a way that might surprise you. Let’s have a look: [Read more…]